Behind the Design: The Inspiration Behind Illuminate
For our Fall ’25 Elite Tab Collection, Illuminate, our talented product designer, Sharon McMillen, drew inspiration from the natural world and modern art to craft a color story that feels fresh, innovative, and rooted in motion.
She looked to the glowing skies of the Aurora Borealis and the surreal tones of Magic Hour- where soft pastels, dusty midtones, and grounded neutrals blend to evoke both emotion and energy.
The palette leans into nature’s depth with hues like Midnight Woods and Future Dusk, balanced by vibrant accents like Crisp Mint and Pink Orchard. These colors don’t just look beautiful- they’re meant to move, just like you.
Check out the new collection here.
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