I have wrestled, like so many other business owners and brand representatives about whether or not to speak up about the recent events that have fractured our country. However, as the CEO of Feetures, a husband, father, grandfather and perhaps most importantly as a citizen of the United States of America, I feel the need to say something and do something.
The event that occurred last Monday, May 25th in Minneapolis, MN, was simply unfathomable and a stark reminder that racial injustice continues to plague our country. I don’t pretend to understand the depth of this problem in America, but I realize in this moment, it is important to add our voice to the conversation.
Racism is an anti-American value that by its nature divides us instead of uniting us. We must collectively work to end systemic racism, so that all citizens are treated equally under the law. At Feetures, we want to be part of the solution.
As a first small step, Feetures will donate $10,000 to the NAACP and Black Lives Matter, whose work we believe can help make a difference.
Most importantly we will no longer remain silent in the face of racial injustice. In addition, we recommit ourselves to taking meaningful action throughout our own company working together with our employees, partners and customers to address diversity and eradicate racism.
Hugh R. Gaither
Founder & CEO