What is Apex? – Feetures

What is Apex?

What is Apex?

What is Apex? Quite simply it's the top. And these socks aren't a promise to get you there but a representation of the flight to the top. The back and forth with ourselves getting better every day until one day, the air is crisp and the sun is strong, and we've made it. So we take in the view, see another climb, and start again. That's Apex. The push to be better again and again. 

Our Apex Collection celebrates the spirit of athletes on their journey to, and pursuit of greatness. 


Written by

Joseph Gaither

Joe Gaither is the Chief Marketing Officer at Feetures. After graduating from UNC (go 'heels!) Joe joined the ranks alongside father/Feetures CEO Hugh Gaither and brother/Feetures COO John Gaither, developing the very best performance socks designed to support the many ways humans are meant to move. After work, you can find Joe with his dog-son, Louis, or running in his favorite Feetures men's socks–the Elite Ultra Light No Shows!

  • Marie Smith

    Features are my favorites. I’m not sure I want to try something else.

  • Yvette Sienkiewicz

    I would love a rainbow selection of beautiful colors to match all of my outfits, please!

  • Shannon N.

    I tried feetures socks a year ago and fell in love with the comfort, fit, support and variety to suit different needs. My son recently ran wearing the Merino10 and said they were the best socks he had worn. We are definitely repeat customers!

  • Hope Bartley

    These sound awesome and if they are anything like your other socks they are going to be amazing. Celebration of our athletes, I couldn’t be more proud of all of them and I look forward to see them soar each and every time.

  • Mireya

    Never knew socks could make a difference, until Feetures!! Can’t wait to try Apex Elite…

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